Trevor Anderson
Founder & CEO
Agile Web Project For International Marketplace Technology Business
Redesigned and optimized Nabooki’s website, resulting in an uplift in inquiries and conversions for the Australian-based tech company.
Capabilities used
The short version
Anderson Collaborative delivered a fast-loading new website for Nabooki with new branding, a color scheme, typography, and logo. The work included website design, development, consulting, copywriting, strategic planning, and growth marketing, with Figma collaboration and a WordPress/Elementor content setup for client edits.
About the Project
Nabooki approached Anderson Collaborative in 2022 during their search for an agency that could meet their website redesign project needs. With a short turnaround time requested and the need for in-depth collaboration across radically different time zones, Nabooki chose Anderson Collaborative as the agency to finish the job.
With over 25 unique page designs needed, implementation of new brand standards required, and copywriting services requested, we placed our best subject matter experts on the project to ensure its success. Beginning in mid-February our agile team managed to accomplish a quick turnaround time with an initial launch at the end of March. Operations Manager, Daria Canfield, oversaw the bulk of the work and organized internal resources/tasks.
Client:
Nabooki
Product:
Booking & Marketplace Technology
Services:
Website Design, Development, Consulting, Copywriting, Strategic Planning, Growth Marketing
THE PROBLEM:
Complex website redesign for Nabooki using unique page designs in a tight timeframe and international collaboration challenges
Nabooki faced a demanding website redesign project, brand implementation, and content creation. Overcoming time zone differences and the additional challenge of the Ukraine conflict, Anderson Collaborative was chosen to deliver a successful outcome.
THE SOLUTION:
Swift international website overhaul, brand integration, and top-notch copywriting for Nabooki
Anderson Collaborative adeptly handled Nabooki’s website redesign, brand integration, and content creation. A dedicated team ensured a speedy turnaround, delivering a visually appealing, fast-loading website that effectively represents Nabooki’s brand and values.
Results Summarized:
Frontend design work along with copywriting was organized in Figma for effective collaboration between team members of both Anderson Collaborative and Nabooki. The website was developed utilizing a headless theme, WordPress as the content management system, and Elementor as the frontend page builder to facilitate client edits.
The final product was a beautiful, fast-loading, new website with new branding, color scheme, typography, and logo. Nabooki.com is a project we are proud of and exemplifies the reason why clients around the world look to Anderson Collaborative for their Website Design & Development needs.
Project Team:
NICK
WILLIAMSON
Commercial Production
Daria
Canfield
Project Manager
Nazareno
Castro Bay
Digital Strategy & Desing
Claiborne
Myers
Content Production & Editing
Gregorio
Palacios
Content Production & Editing
Doug
Bryson
Advertising Director | Paid Search Marketing
Wesley
Hibbs
Web design & Development
Dan
Coria
Web design & Development
Bem
Hamner
Commercial Production
Kate
Voskova
Product Photography
AJ
Aguirre
Commercial Production
Media & Highlights:
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