ABOUT US

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OUR PROCESS

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WHY CHOOSE US

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CASE STUDIES

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CREATIVE PORTFOLIO

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TESTIMONIALS & REVIEWS

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STRATEGIC PLANNING

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IDENTITY & EXPERIENCE

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GROWTH & PROMOTION

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DATA & OPTIMIZATION

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TOOLS

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NEWS / TIPS

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HOME › COMPANY › OUR PROCESS

OUR PROCESS

Discover the unique 4-step process of Anderson Collaborative that positioned us as a go-to agency for brands aiming to exceed their goals and elevate their businesses.

TOP RATED MARKETING AGENCY IN MIAMI & BEYOND

FOR BRANDS THAT

WANT RESULTS

Anderson Collaborative is a full-service growth marketing & advertising agency solving the promotional problems of today with the strategies of tomorrow. When you need a comprehensive campaign to take your brand to the next level, our team is here to help. We serve as a partner to each of our clients and are committed to pushing your business to the upper echelons of success.

PHASE 1

STRATEGIC PLANNING

There is no one-size-fits-all approach to marketing strategy. That’s why we build a customized plans based on the unique needs of each of our clients. Through a conservative underwriting process, we work with you to clearly define goals & objectives and project potential results. Upfront discovery sessions, audits of your current efforts, competitive analysis, & market research allow us to come up with winning ideas & relevant tactics/actions for execution.

DRIVEN TO SITE FROM AMPLIFICATION

TACTICS: SEO, SEM, PR, Social Media, Content Marketing, Newsletters, Outreach, Events
METRICS: CTR, CPM, CPA, CPL, Bounce Rate

CLIENT ONBOARDING  & REGISTRATION

TACTICS: Website, Social Media, Content Marketing, Nurturing, Onboarding
METRICS: Conversion Rate, Conversion Rate by Acquisition/Source, Lead Gen

REMINDING CLIENTS OF  THE VALUE

TACTICS: Continued Onboarding, Newsletters, Content Marketing, Communication
METRICS: Active Users, Actions Per User, Lifetime Value, Churn, Abandonment

MAKE OUR CLIENTS  AMBASSADORS

TACTICS: Incentives, Facilitation of Sharing, Embeds, Hyperlinks, Loyalty Programs
METRICS: Shares, Referrals, Search Volume, Leads from Referral

CLIENTS GENERATE US  REVENUE

TACTICS: Scarcity, Support, Evangelism, Cross-Sells
METRICS: ROI, LTV, Sales Conversion Rate, Revenue Per Source

PHASE 2

IDENTITY & EXPERIENCE

We believe there is no magic bullet for achieving success with marketing. Success is accomplished when clear strategic planning, goal setting, creative solutions, and data-science are utilized cohesively. This is why we provide a holistic approach to our marketing services menu.

WEBSITE DESIGN & DEVELOPMENT

We can help you build a highly-targeted cross-channel media plan that will get your message to the right individuals.

LEARN MORE   ➔

BRAND
IDENTITY

We build beautiful, responsive, high-performing websites and applications that are built for marketing success.

LEARN MORE   ➔

CONTENT
PRODUCTION

Build a highly-targeted cross-channel media plan that will get your message to the right individuals with Anderson Collaborative team.

LEARN MORE   ➔

WEBSITE DESIGN & DEVELOPMENT

We can help you build a highly-targeted cross-channel media plan that will get your message to the right individuals.

BRAND
IDENTITY

We build beautiful, responsive, high-performing websites and applications that are built for marketing success.

CONTENT
PRODUCTION

Build a highly-targeted cross-channel media plan that will get your message to the right individuals with Anderson Collaborative team.
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Ad Dollars Managed
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Clients Served
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Industries Served
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In Revenue Generated

PHASE 3

GROWTH & PROMOTION

Amplify your marketing message & accomplish your objectives with our comprehensive services across paid, earned, & owned channels. Our paid media team provides media planning & buying services, utilizing next-generation ad technology and powerful data partnerships. We extend your campaign’s reach with digital marketing, public relations, SEO, social media, email/sms marketing, affiliate, & other experimental tactics.

PAID, EARNED AND OWNED CHANNELS

We blend strategies across media types for optimal brand growth. We combine targeted paid media, organic brand building through earned media, and engaging content for owned channels, ensuring a comprehensive, impactful approach to enhance your brand's reach and influence

MEDIA PLANNING & BUYING

Anderson Collaborative excels in crafting data-driven media strategies, harnessing geo-targeting, and remarketing to precisely reach target audiences. Our expertise in leveraging powerful data partnerships and cutting-edge technology ensures optimized media buys, maximizing your campaign's reach and effectiveness in today's competitive digital landscape

REPORTING

Data is the glue that makes our marketing strategy perform better than the competition. Understand exactly what your website and marketing efforts are doing for your cashflow with accurate projection and return on investment metrics.

SPLIT TESTING

Our company emphasizes continuous optimization through rigorous A/B testing. By methodically comparing creative elements, messaging, and channels, we identify the most effective strategies, ensuring your campaigns are constantly evolving and improving for maximal impact and efficiency in an ever-changing digital marketing landscape

SEO

By integrating advanced keyword research, on-page optimization, and authoritative link building, we drive organic traffic and improve search rankings. Our strategic approach ensures your website stands out in search engine results, connecting you with your target audience effectively

SOCIAL MEDIA, EMAIL, AND SMS MARKETING

Diving into multi-channel engagement strategies, our approach combines targeted social media campaigns, personalized email marketing, and effective SMS outreach, creating a cohesive and dynamic communication ecosystem. This ensures meaningful connections with audiences across various digital platforms for impactful brand promotion

PAID, EARNED AND OWNED CHANNELS

Websites are often your customer’s first impression of your business, so make it count! We can help you build a stunning website that will act as a 24 hours a day, 7 days a week salesman for your company. Our team is ready to provide any

LEARN MORE   ➔

MEDIA PLANNING & BUYING

Utilizing powerful data partnerships, percise geo-targeting, interest filtering, and remarketing strategy our marketing team can help you reach a target audience as

LEARN MORE   ➔

REPORTING

Data is the glue that makes our marketing strategy perform better than the competition. Understand exactly what your website and marketing efforts are doing for your cashflow with accurate projection and return on investment metrics.

LEARN MORE   ➔

SPLIT TESTING

Websites are often your customer’s first impression of your business, so make it count! We can help you build a stunning website that will act as a 24 hours a day, 7 days a week salesman for your company. Our team is ready to provide any

LEARN MORE   ➔

SEO

Websites are often your customer’s first impression of your business, so make it count! We can help you build a stunning website that will act as a 24 hours a day, 7 days a week salesman for your company. Our team is ready to provide any

LEARN MORE   ➔

SOCIAL MEDIA, EMAIL, AND SMS MARKETING

Websites are often your customer’s first impression of your business, so make it count! We can help you build a stunning website that will act as a 24 hours a day, 7 days a week salesman for your company. Our team is ready to provide any

LEARN MORE   ➔

PHASE 4

DATA ANALYSIS & OPTIMIZATION

Build a brain for your business by integrating all promotional efforts into one centralized, cross-channel marketing dashboard. With nearly 100 built-in integrations, we can accurately report on any data point required. Our data analysts can integrate your internal systems & build out custom reporting solutions. As an extension of your team, we continue to optimize your marketing efforts, roll out new strategies, keep you at the cutting edge, scale your business, & maximize your return on investment.

DASHBOARD

We understand that our people impact the success of our business, and we hire people who are smart, and dedicated for our clients.

CUSTOM REPORTING SOLUTIONS

We are committed to deliver outstanding, cutting edge solutions that add real value that goes beyond what is expected.

MAXIMIZE RETURN FRO INVESTENTS

We strive to provide superior customer service and ensure that every client is completely satisfied with our work.

AFTER-START SUPPORT

Our engineers are trustworthy, dedicated and experienced and will go the extra mile to solve any issues.

MAXIMIZE YOUR ROI AND PUSH YOUR MARKETING BUDGET FURTHER

LET'S GET STARTED

Contact us today to schedule your free consultation with Anderson Collaborative!
We’re eager to perform an in-depth online presence audit and discuss your marketing goals.

DOWNLOAD OUR BROCHURE