ABOUT US

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OUR PROCESS

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WHY CHOOSE US

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CASE STUDIES

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CREATIVE PORTFOLIO

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TESTIMONIALS & REVIEWS

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STRATEGIC PLANNING

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IDENTITY & EXPERIENCE

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GROWTH & PROMOTION

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DATA & OPTIMIZATION

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TOOLS

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NEWS / TIPS

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A/B TESTING

Create the most effective marketing campaigns possible. With A/B testing, you can experiment until you find that magic formula that delivers results.

overview

WHAT'S

INCLUDED

A/B testing is a research methodology involving variables to find what works for your audience. Small changes in website design, call-to-action copy, and more can make all the difference. With help from Anderson Collaborative, you can pinpoint what your audience responds to and run with it to maximize your ROI.
Our agency has a solid reputation in our city of Miami and beyond. Numerous press outlets and global publications consider us a leading marketing service provider, and our hundreds of satisfied customers agree. Become one of our success stories and case studies today!

WORKING PROCESS

HOW WE DO

A/B Testing

DETERMINING WHAT TO TEST

A/B testing works best when you know what you want to know. Before experimenting, we'll work with you to discover your goals and see how they relate to your marketing strategies. From there, we can focus our tests on variables that matter.

ESTABLISHING VARIABLES

During A/B testing, you swap out single variables and expose them to specific audience subsets. Choosing which variables to experiment with matters. It could be something as small as font or color, but those small details make a big difference.

SELECTING SAMPLE SIZES

Sample sizes can vary based on the elements you're testing and how extreme the changes are. We determine the right sample sizes to obtain reliable results you can use.

COMPARE RESULTS

We perform a full results analysis highlighting how variables impact audience perception and conversions. Use those results to make minor changes moving forward until you find the perfect recipe.

COLLECT INSIGHTS

This form of testing often unveils new insights about your audience. We pay attention to that information. We gather as much data as possible to help you learn about the people you're trying to attract.

CONTINUED REFINEMENT

The beauty of A/B testing is that it's infinitely repeatable. After finishing one testing phase, choose new variables to refine your understanding of what has a lasting impact.

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what we can do

Benefits

As an agency guided by data and analytics, A/B testing is a research method we’re well-versed in doing. You can trust us to experiment with your marketing strategies and develop a brand-new plan that works. Our team is dedicated to your success, and we’ll work until you experience the substantial improvements you’re after. Here are a few other game-changing benefits you can gain from working with us.
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IMPROVE YOUR MARKETING STRATEGIES

Ultimately, the goal of A/B testing is to improve how you market your company. Small changes add up, helping you establish a brand image and marketing strategy that propels your business forward.

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FIND WHAT WORKS

It can take companies years to find what works and what doesn't. Skip the wait and help us unveil those truths for you. Our experimentation will reveal insights about your audience and existing strategies, empowering you to make changes that matter.

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MAXIMIZE YOUR MARKETING BUDGET

Stretch your dollars further with A/B testing. Our agency highlights the most effective strategies for your audience, helping you get the best results out of every campaign. The more successful your efforts, the greater your marketing ROI.

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EXPERT HELP AND QUALITY SERVICE

You don't have to perform testing alone. Our marketing experts are here to guide you through the process and handle all the logistics. Let us use our expertise to benefit your bottom line.

FROM THOSE WHO KNOW US BEST

RATINGS &

TESTIMONIALS

5/5

Facebook

17 Reviews

5/5

bright local

11 Reviews

5/5

upcity

15 Reviews

5/5

clutch

18 Reviews

5/5

google

12 Reviews

5/5

design rush

7 Reviews

CONTACT US

WHY

Absolute Operational Transparency

You’ll know exactly where every penny of your investment is going with us.

Partnership, Not Just For-Profit

The success of our agency is determined by your success.

Solutions For Large & Small Businesses

Whether you’re Fortune 500 or a small business, we can help.

we are always ready to answer your questions

MAXIMIZE YOUR ROI AND PUSH YOUR MARKETING BUDGET FURTHER

LET'S GET STARTED

Contact us today to schedule your free consultation with Anderson Collaborative!
We’re eager to perform an in-depth online presence audit and discuss your marketing goals.

DOWNLOAD OUR BROCHURE